10 reasons why we chose real estate

Why Real Estate Investing? A Path Many Successful People Took

If you’ve ever looked into how some of the wealthiest and most successful people in the world got their start, one thing becomes clear: a lot of them began with real estate. People like Donald Trump, Grant Cardone, and Barbara Corcoran built their fortunes on properties. Even today, real estate remains one of the most proven paths to financial success—and for good reason. So, why real estate? Let’s break it down in simple terms.

1. It’s Tangible and Real

One of the best things about real estate is that it’s a physical asset. You can walk on it, build on it, and improve it. It’s not some abstract stock ticker you’re hoping will go up one day. Real estate holds value because people will always need a place to live, work, and do business. It’s the kind of investment that doesn’t just vanish into thin air.

2. Steady Cash Flow

Rental properties are one of the easiest ways to make money with real estate. Think about it—every month, tenants pay rent, and that’s cash flow in your pocket. Grant Cardone, who’s now a multi-millionaire, talks all the time about how investing in multi-family apartments changed his life. The idea is simple: own the property, rent it out, and let it pay for itself while you collect profit.

3. Tax Breaks That Work in Your Favor

Here’s something a lot of new investors don’t realize—real estate can be a goldmine for saving on taxes. You can write off things like mortgage interest, property taxes, and even the depreciation of your property. It’s part of the reason so many wealthy people hold onto their real estate. They’re not just making money—they’re keeping more of it.

4. Appreciation: Your Wealth Grows Over Time

Let’s face it, the value of real estate usually goes up. Sure, markets have their ups and downs, but historically, properties appreciate over the long term. Think about people like Donald Trump—his father started out buying houses and small buildings in Brooklyn, and over time, those properties gained value. Fast forward to today, and the Trump name is tied to real estate empires worth billions.

5. You Don’t Need to Be Rich to Start

A lot of people assume you need a ton of money to invest in real estate, but that’s not true. In fact, most successful investors started small. Take Barbara Corcoran, one of the sharks on Shark Tank. She started in real estate with just a small loan and worked her way up, proving that you don’t need to be rich to make it in this game.

6. It’s a Hedge Against Inflation

Ever notice how prices for everything seem to go up over time? That’s inflation. The good news is that real estate works as a shield against inflation. When the cost of living rises, so do rents and property values. That means your investments stay valuable and keep earning you money.

7. Leverage: Get More with Less

Here’s one of the coolest parts of real estate: you can use other people’s money (like the bank’s) to invest. This is called leverage. For example, you might only need a 20% down payment to buy an entire property. That property appreciates over time, and you’re building equity on the full value—not just the part you paid for. It’s how people like Grant Cardone scaled their portfolios so quickly.

8. It Builds Wealth You Can Pass On

Real estate isn’t just about making money for yourself—it’s about creating a legacy. You can pass properties down to your kids or grandkids, giving them a head start in life. Many of the world’s richest families built their empires this way. Real estate doesn’t just make you rich—it helps your future generations stay that way.

9. It’s a Business You Can Control

When you invest in real estate, you’re in the driver’s seat. You decide what to buy, how to manage it, and what improvements to make. It’s a business where your decisions directly impact your success. Plus, there’s room to get creative, whether you’re flipping houses, managing short-term rentals like Airbnb, or buying and holding properties.

10. Follow the Footsteps of Giants

If you’re still not convinced, just look at the people who’ve done it before you. Donald Trump, for example, leveraged his father’s small real estate business and turned it into a global brand. Sam Zell, the “Grave Dancer,” became a billionaire by spotting undervalued properties. And even Mark Cuban started with a real estate venture before becoming a tech billionaire. They all understood the power of real estate and used it to launch their success.

Why Not Start Now?

The beauty of real estate is that anyone can get into it with the right mindset and strategy. Whether you’re aiming for financial freedom, a side hustle, or a full-blown career, real estate can open doors to opportunities you never thought possible.

The question is: why not you? Start small, dream big, and see where real estate can take you. If it worked for 90% of wealthiest people in the US, it might just work for you too.